Print Media Industries
Print media is anything that is in print, to inform the public. Some good
examples of this are magazines, newspapers, some books and some journals. In
print media, the advantage of catering to specific target audience opens up
countless opportunities to enhance sales figures. A fashion magazine would
highlight cosmetic products and fashion accessories. At the same time, a sports
magazine would display sports related ads to cater to its readers. There is no
wastage of resources as ads get to reach the target audience.
A major advantage in magazine advertising is that an
advertiser can request special ad positioning. This means you can ask that your
ad is placed in a specific page or within a column article. This will bring
greater visibility to the brand. This is also commercially more effective as
potential buyers would notice it. It is a different matter if you don’t want to
specify where your ad should appear
We publish monthly magazines to provide you with data dissemination along
with us. We have a bunch of people to implement this job as Marketing Heads and
Marketing Executives.
àOur magazine is a publication which is published on a set schedule
monthly. Our magazine is usually funded by advertisers, outright purchase at
magazine stands, from vendors and other distribution outlets, and through
subscription by readers but we provide free advertisements to our
clients for their institutes and organization.. Magazines usually have a
niche audience since they focus on a specific interest; a magazine focusing on
horses would target those who have interests in horses, and magazines focusing
on housekeeping or women's health usually target women of a certain demographic.
Magazines can be available in specific regions or cities, in the whole nation or
even internationally.